Media planning software is essential for any marketer looking to create effective media campaigns. Its many benefits simplify the process, save time and money, and deliver better results. Choose GMRI if you want trustworthy and affordable media research software. Contact us immediately to find out how our knowledge might benefit you and your company.
Reach, Frequency, GRPs, Impressions, Clicks, CTR Frequency & N-tile Distributions Costs, CPM, CPP, CPC OTS, OTH, Engagement, & Optional Weighted Results with Ad Formats & Measures Export PDF, TXT, Graphics Reports by Site, Daypart, Publication, Media Type, Multi-media Mix, Flowchart
5-21 Graphics for Various Reports Reach Curves Bar, Pie, Donut, Stacked Venn Diagrams of Reach & Duplication Export as PNG
Written Word Summaries for All Reports Includes Key Coverage & Cost Metrics Heaviest N-tile Written Word Summary Export/Copy/Paste
Reach Impressions & GRPs
Flexible Data Input
Digital: Site Page Views, Unique Visitors (UVs) or Average Page Views, or Visits and Pages per VisitTV & Radio: Daypart Ratings, or GRPs and SpotsPrint: Readers or Rating, or Circulation and Readers-per-copy (RPC)OOH: GRP goal, or Reach plus Frequency or GRPsOther Media: Reach, Frequency or GRPs, Input or Goals
Tell us about your custom needs.
Data input or output files, sizes, or formats Report or graphics output Your organization logo Multi-user license
Integration with your other systems